Hyundai
Enduro Concept
Hyundai
Motor is celebrating the world premiere of its all-new design concept, the
Hyundai Enduro Concept lifestyle urban crossover utility vehicle (CUV), at the
2015 Seoul Motor Show.
The
name 'Enduro' is derived from 'Endurance.' Also, Enduro visually combines SUV
looks with rally motorcycles which compete in the world's toughest rally
events. The Enduro is designed as the perfect partner for individuals living in
the modern city with energetic, athletic lifestyles. By combining robust forms
with bold styling, Enduro releases a sense of adventure and freedom for driver
and passengers.
Enduro
is 'The Professional Gear' for drivers wanting to escape from the ordinary. It
features a new interpretation of Hyundai's design signature hexagonal front
grille, now with a lower center of gravity creating a sense of stability. An
aluminum aero blade connects the front fender to the grille, giving the Enduro
a look of self-confidence.
Enduro has the look of a crossover vehicle, with raised ground
clearance, SUV-style fender cladding and a dark grey garnish to the lower parts
of the car, which appear robust and protective, while expressing mobility and
agility. The C-pillars are fitted with a unique aerodynamic air-blade to reduce
drag and the side-skirts incorporate step bars for easier loading / unloading
of the roof rack.
At
the rear, the combination lamps form a continuous flow between the C-pillar and
the rear spoiler. Like the Enduro's front fascia treatment, an aluminum bumper
spoiler flows from the rear fender and rear bumper creating a visual
connection, as well as embracing the fog lamps. Detailed attention to the
shaping of the rear fender's volume has ensured the concept has an impressive
road presence and a strong, stable stance.
Inside, the cabin is styled with the same enthusiasm and passion as the
exterior. The Hyundai Advanced Design Team worked to create an emotional
concept that expresses sensuality and dynamism, through organically interacting
lines which generate an intensity that coexists with toughness and
sophistication.
The
styling of the dashboard and center console feature the eye-catching
combination of horizontal and vertical elements, which express sportiness, toughness
and endurance. The Enduro's cabin seems to wrap around the driver's seat in a
manner that creates a dynamic atmosphere, while underscoring the solidity of
the vehicle's structure. Facing the driver, the instrument cluster concentrates
a multitude of information in an integrated display that minimizes distraction
through its driver-centric design.
