Chevy Silverado 3500HD SEMA 2015


Chevrolet is displaying quite an impressive line-up of custom machines at the SEMA 2015 Show, and this full-size Silverado 3500HD is included that list.

So, what’s so special about it, aside from the liberal use of chrome and the obvious American flag on its sides? Well, the massive truck was apparently inspired by American singer, Kid Rock’s “Born Free” song that celebrates freedom and honors American workers. 

Mr. Rock visited the Silverado HD assembly plant to meet with the members of UAW Local 598 (the guys who built the truck), before taking it to Chevy’s design studio to share some “blue-collar”-inspired ideas for its customization program.


That explains the truck’s patriotic motif, which includes 22-inch custom chrome wheels, a custom-chrome grille, tinted windows, chrome assist steps, chrome exhaust pipes, a spray-in bedliner and a black metallic-flecked paint. Governed by the massive blackened Chevrolet bowtie emblem, and sporting “Born Free” logos and “Kid Rock” decals, the Silverado looks very imposing, to say the least.

According to Chevrolet, the interior of the truck further reflects Kid Rock’s expressive style, and it features unique Sky Cool Gray leather-appointed seats (with metallic-appearing inserts patterned after acid-wash jeans), and a blackened-out instrument panel with silver trim.


The Silverado was matched with a pair of Gibbs Sports Quadskis, which convert from all-terrain vehicles to personal watercrafts, to further emphasize Kid Rock’s “freedom motif” and the truck’s trailering capabilities. Mind you, the Duramax 6.6L turbo-diesel engine, that boasts 397 horsepower and a massive 1077 Nm of torque figure, can handle more than two Quadskies, as the truck has a trailering rating of 9,072 kg and 10,251 kg with a fifth-wheel or gooseneck hitch.