After finalizing their marketing campaign promoting
the new Niro, Kia has just announced the crossover's official price list in the
USA.
Set to reach dealers early this year, the most
affordable version is the FE, which carries an MSRP of US$ 22,890, and comes
packed with 16-inch wheels, keyless entry, power windows, 7-inch touchscreen,
smartphone integration, reversing camera and audio system.
Moving up to the LX means paying at least US$ 23,200,
though this grade adds LED taillights, roof rails and push-button start. Next
is the EX, with a US$ 25,700 starting price, adding LED DRLs, front fog lamps,
heated power-folding mirrors, heated seats, leather-wrapped steering wheel,
Blind Spot Detection with Rear Cross Traffic Alert and Lance Chance Assist.
Slotting just below the range-topping Touring is the
Launch Edition, available in Snow White Pearl or Aurora Black Pearl and fitted
with a special color grille, unique Hyper Gray 18-inch alloy wheels, wrapped in
Michelin tires, 8-inch touchscreen navigation, 8-speaker Harman Kardon premium
audio, and 10-way driver's seat. The price for this special-edition version is US$ 28,000. However, paying a US$ 1,650 premium over the Launch Edition will unlock
the Touring, with its tilt/slide sunroof, heated steering wheel, and ventilated
seats, on top of the aforementioned model.
Those looking for additional equipment can select
between one of the three packages offered by Kia, which bring Forward Collision
Warning, Autonomous Emergency Braking and Lane Departure Warning, in their most
basic form. On the LX, the optional pack costs US$ 1,450, while on the EX it's US$ 2,300, and adds smart cruise control and tilt/slide sunroof.
Finally, the package aimed at the Touring version
includes HID headlights, wireless phone charger, and 110V inverter, for US$ 1,900,
in addition to the driver-assist technologies.