General Motors has officially launched the all-new
Buick Encore family of crossovers in China. The two models in question are the
second-generation Buick Encore and the all-new Buick Encore GX. After making
their debut in April during the 2019 Auto Shanghai show, the new family of
small Buick Encore crossovers goes on sale to solidify Buick’s position in its
largest market.
While the two new models of the Buick Encore family
will be available in China, only the Encore GX is expected to reach the United
States. This is because the non-GX 2020 Encore is part of GM’s family of
vehicles based on the global emerging markets architecture, otherwise known as
the GEM platform, which was developed to meet the needs of developing markets.
The Encore was the first Buick SUV built in China.
Now, the brand has decided to turn the Encore nameplate into a family of models
to take advantage of the growing demand for small utility vehicles in that
country. The undertaking is one of Buick’s strategies to satisfy various
customer profiles, while at the same time increasing its commercial appeal in
the world’s largest automotive market.
The 2020 Buick Encore is a direct replacement for
the first-generation model, featuring almost identical dimensions. Buick says
that this new small SUV is aimed at the “Internet generation” or generation Z,
configured as an economic utility that offers a fresh and highly customizable
design.
Meanwhile, the all-new 2020 Buick Encore GX is a new
addition to the Buick lineup that slots between the subcompact Encore and
compact Envision as a sort of “subcompact plus” entry. It is aimed at young
families of the millennial generation as a high-quality offering designed to
meet the most demanding global safety standards. In addition, the Buick Encore
also offers a tasteful design, greater cabin space, better dynamic performance
and the latest technologies.
Both all-new Buick Encore models adopt GM’s
eighth-generation Ecotec engines, which meet the latest China-6 emission standard.
The Encore GX is offered only with the turbocharged 1.3L I-3 engine making 163
horsepower and 177 pound-feet of torque. Meanwhile, the “regular” Encore is
powered exclusively by the turbocharged 1.0L I-3 engine making 123 horsepower
and pound-feet of torque. The Encore GX’s 1.3T can be mated either to the GM nine-speed
transmission or a CVT transmission, while the 1.0T in the regular Encore is
offered exclusively with a six-speed automatic transmission.
The two new Buick Encore models are now on sale in
China, with prices starting from 125,900 yen (US$ 18,305) for the Encore and
155,900 yen (US$ 22,667) for the Encore GX. The two models are covered by
Buick’s new eight-year or 160,000 km SAIC-GM quality assurance guarantee for
the main components, including the engine and transmission.
The Buick Encore GX will arrive in the United States
and Canada in early
2020. It will be sold alongside the original,
first-generation Buick Encore. Plans surrounding Mexico, the fourth and final
market where the Buick brand is available, are currently unclear.