While MINI is already testing the new generation of the Cooper in both fully electric and ICE-powered forms, the current model is getting another new special edition for Japan in a quest to make it more appealing. The Mini Cooper Brick Lane Edition is available in limited numbers exclusively for Japanese customers, bringing a hint of London to the Land of Rising Sun.
The Brick Lane Edition is named after a street in East
London that is known for its graffiti. The special edition will be limited to
180 units of the three-door Cooper Hatch, 300 units of the five-door Cooper D
Hatch, and 180 units of the Cooper D Clubman, totaling 660 vehicles.
All of the special Mini models get fancy graphics on the
bonnet and profile, the B emblem on the pillars, a set of cool-looking floating
hubcaps with the Mini emblem retaining an upright position, plus a San Marino
Blue roof. The exterior shade is White Silver Metallic on the three-door,
Moonwalk Gray Metallic on the five-door, and a darker MINI Yours Enigmatic
Black Metallic for the Clubman.
Interior touches include the branded treadplates, floor
mats, keyfob, and dashboard trim, plus Frozen Blue accents. The models get a
long list of standard equipment including full-LED lights, 17-inch or 18-inch
alloy wheels finished in black, synthetic leather upholstery, heated seats, a
rear-view camera, and adaptive cruise control with stop & go function.
As noted by the names, the five door bodystyles are
exclusively offered with a diesel powertrain, while the three-door gets a
petrol engine. Pricing for the Brick Lane Edition starts from ¥ 4,330,000
(US$ 37,638) for the three-door Cooper Hatch, ¥ 4,630,000 (US$ 40,245) for the
five-door Cooper D Hatch, and ¥ 4,810,000 (US$ 41,810) for the Cooper D Clubman.