India might not be at the forefront of electrification, but that doesn’t mean they don’t get new electric models. Tata, the market leader in EVs, has just unveiled the Curvv concept which previews a fully electric coupe-SUV that’s coming within the next two years.
The Curvv is introducing Tata’s evolved
design language called “Digital”, which focuses on clean surfacing and dynamic
lines. The concept comes with a typical coupe-SUV stance, thin LED lighting on
both ends, shiny plastic cladding on the wheelarches and triangle-shaped DRLs
replacing the intakes on the front bumper.
Martin Uhlarik, head of design, says they
didn’t sacrifice any of the interior roominess and ingress/egress with the
sporty design and the Curvv offers “class-leading” dimensions and features
without getting into specifics. Two medium-sized free-standing displays are
mounted high on the dashboard, one for the infotainment and one for the digital
instrument cluster. The two-spoke steering wheel has an illuminated badge and
integrated controls, while the buttons on the center console are
touch-sensitive. There is also a panoramic sunroof shedding light into the
cabin, ambient lighting, and futuristic-looking seats with modern fabric
upholstery patterns.
The SUV will be based on the Tata
Generation 2 EV architecture. While the electric version will be the first to
roll out with an expected range of up to 500 km and “enhanced
performance”, Tata confirmed it will also offer ICE-powered variants in the
future.
The production version of the Curvv will
slot above the Nexon EV small SUV which is India’s best-selling electric model.
Since 2021, Tata is also offering the Tigor EV, a budget-friendly small sedan
which is its second electric model. The company plans on launching eight new
EVs by 2025 and the goal is for Tata’s electric range to account for 25 percent
of its total sales in India by 2026.


