Ford’s electrification push is taking a big step forward with the unveiling of the all-new E-Transit Custom. Billed as an “all-electric successor to Europe’s best-selling van,” the E-Transit Custom is a head turner in a segment where boring typically rules the day. The bold design instantly stands out as the van has an expressive face with a studded grille, which is flanked by LED headlights that are connected by an illuminated bar. They’re joined by a sculpted bumper and a front-mounted charging port.
The rest of the van is more conventional,
but it eschews slab-sided styling for soft, subtle curves. We can also see a
generous wheelbase, a flowing shoulder line, and pronounced wheel arches. The
modern styling continues out back with stylish LED taillights and a classier
rear end with double-doors.
Ford is keeping specifications under
wraps, but said the van rides on a “no-compromise all-electric architecture”
and is targeted to have a range of up to 236 miles (380 km). It will also have
a DC fast-charging capability, the ability to tow, and ProPower Onboard
technology just like the F-150 Lightning. The latter will enable owners to use
the van as a portable generator to power lights, tools, and other equipment on
job sites.
While that’s not much to go on, the
company said the van has been “designed to set a new benchmark in Europe’s
one-tonne van segment and help businesses across the region to effortlessly
make the change to electrified vehicles.” The automaker added it will be
“supported by Ford Pro software, charging, service and financing solutions via
one comprehensive platform to help increase uptime and reduce operating costs.”
We’ll learn more about the E-Transit
Custom in September, ahead of the start of production in Turkey during the
second half of 2023.
