Alpha Motor Corporation has previewed yet another computer generated vision of a retro-futuristic EV it wants to bring to market, this time dubbed the REX and positioned as off-road focused SUV Since late 2020, the electric car startup has showcased a bevy of slick-looking digital creations such as the Ace Coupe, Jax Coupe, Wolf pickup, Wolf+, SuperWolf, Saga Sedan, Saga Estate and now the REX, but beyond a single, full-size mock-up of the Wolf that you can see at Los Angeles’ Petersen Museum, nothing in terms of actual production vehicles, something that has raised plenty of questions with few answers to date.
We reached out to Alpha Motors and asked
whether the REX is a vehicle they plan to produce or just a design exercise
with the company telling us that it was created to engineer it in digital
format with the data to be used in vehicle production. Take that as you will,
but getting back to Alpha’s rendered proposal, the company says it designed the
REX to be fitted with an 85 kWh lithium-ion battery pack, which will give it (a
theoretical) 442 km of range. It will also “be equipped with a
four-wheel-drive system,” which presumably means it will feature two electric
motors, one powering the rear wheels and one powering the front wheels.
The REX measures 4,828 mm in
length, is 1,990 mm wide, and 1,720 mm tall and while
it appears to exist entirely in the virtual world, it will apparently have body
panels made from high-strength steel and lightweight thermoplastics. Found at
the front of the vehicle is a black bull bar, a prominent skid plate, large
driving lamps, and main headlights behind steel grilles. The off-roader also
has aggressively flared front and rear wheel arches and has been rendered with
black wheels wrapped in BF Goodrich mud-terrain tires. As rugged SUVs go, the
REX certainly makes a bold visual statement, thanks in part to the ‘Abbot
Kinney’ blue paint created in collaboration with Los Angeles fashion brand Free
& Easy.
The cabin of the Alpha REX supports bench
configuration seating with rear seats that can be folded down or removed
entirely. Alpha has also designed the REX to feature a digital speedometer, an
infotainment display, climate and audio controls with haptic feedback, two
cupholders, and a “digital sound system.”

