Lucid today announced its product plans for the European market. As with North American customers, those in Europe will first be offered the Lucid Air Dream Edition in both Range and Performance guises. In its Euro-spec, the Lucid Air Dream Edition will offer a 0-100 km in 2.7 seconds and a manufacturer-estimated 900 km of driving range on the WLTP cycle. The Air also gets a 924 V electrical architecture for faster charging times.
As in North America, Europeans will only
be offered a limited number of Dream Editions and these will start at € 218,000 in Germany, € 222,000 in
the Netherlands, CHF 199,000 in Switzerland, and NOK 1,850,000 in Norway.
First deliveries of the Lucid Air Dream
Edition are expected to start in late 2022, the automaker said, and they will
be followed by the Air Pure, the Air Touring, and the Air Grand Touring. Final
pricing will be announced for them later, but Lucid did say that it expects to
price the Air Pure at around € 100,000 in Germany and the
Netherlands, around CHF 100,000 in Switzerland, and around NOK
1,000,000 in Norway.
In addition, Lucid announced today that it
plans to open its first European retail location in Munich, Germany. The first
European Lucid Studio will be opened at Odeonsplatz on May 13, 2022, and the
space will invite customers to experience the brand in the old town area. The
automaker will then open more studio spaces in Germany, the Netherlands,
Norway, and Switzerland this year. It plans to expand into other key markets in
Europe in the coming years.
Despite only opening studio spaces in
those countries, Lucid says it will accept reservations from customers in
Austria, Belgium, Denmark, Finland, France, Germany, Italy, Monaco, the
Netherlands, Norway, Spain, Sweden, Switzerland, and the U.K. They are invited
to place a fully refundable € 300 reservation to secure their place in line for
the Air. Lucid also confirmed that it is planning a right-hand-drive model for
the U.K.
