BYD has unveiled the Song L electric SUV in China. The Song L concept EV was first showcased during the Shanghai Auto Show in April 2023. Furthermore, pre-orders were opened on October 13, and over 11,000 hand-raisers were received within 17 days. The pre-orders have almost reached 30,000 as of the time of writing.

The Song L is a very sleek SUV and features BYD’s hunting dragon face and hunting design. It has a low-lying profile which highlights the sporty design of the SUV. It is available in five color options namely orange, light blue, black, white, and gray. The interior color options are morning light, white sand beach, and wilderness starry sky. The interior has a 15.6-inch floating infotainment panel and a 10.5-inch instrument display screen. The BYD Heart integrated sports seats and a 50-inch heads-up display are also featured.

 

The BYD Song L SUV is available in five trims with up to 662 km range while the lowest range is 550 km. There are several incentives to early buyers of the BYD Song L SUV including an interest-free two-year payment plan or a down payment as low as 15%. BYD is also offering financial incentives on the charging and connectivity features of the EV. These features include online navigation and free car data. The dimensions of the BYD Song L SUV are 190 x 77 x 61 inches and it is a bit longer and wider than the Tesla Model Y, but shorter.

The BYD Song L continues to draw more pre-orders which is already close to the 30,000 threshold. BYD has now officially begun the sales of the Song L SUV in China. The prices range from 189,800 yuan (US$ 26,700) to 249,800 yuan (US$ 35,100). The opening prices of the model are significantly lower than the pre-sales prices, further stimulating demand. The model is also significantly less expensive than the Tesla Model Y starting at around $37,400.