Volkswagen’s attempts to balance the needs of its domestic market against those of the giants to the East and West have led to a global lineup that’s akin to one of those holographic images that change depending on your viewpoint. Case in point: the next-generation 2025 Tiguan for North America, which is also the second-generation Tayron, depending on where you live. Caught for the first time by intrepid spy photographers, the upcoming model is a seven-seat compact crossover that’s longer than the current European-market Tiguan revealed last year and shorter than the Atlas. VW will will no longer call it the Tiguan Allspace in Europe. Instead, it will borrow a name first used in China to distinguish it from the shorter five-seat vehicle: Tayron.

And if that’s not complicated enough for you, consider that in addition to the new Tayron pictured here, VW will also introduce a long-wheelbase version of the new European market Tiguan in China under the Tiguan L nameplate, as previously disclosed by the Ministry of Industry and Information Technology. VW’s strategy with the SUV mirrors its approach to offering the Passat and the Magotan, two similarly-sized sedans, as well as the ID.7 and ID.7 S electric sedans, from different joint ventures in China.

 

To distinguish China’s new Tayron and North America’s 2025 Tiguan from the also new 2024 Tiguan and Tiguan L, VW opted for a slightly boxier design with a longer rear overhang and a more upright tailgate design for the former. Although some areas of the 2025 Tiguan / Tayron still feature camouflage in these photos, the third glass panel along the side of the vehicle appears to be longer than the Tiguan L’s, as does the rear three-quarter panel. We anticipate that additional differentiating details will emerge once the grille and tailgate are revealed. While spies weren’t able to get a glance of the interior, America’s Tiguan will likely feature a similar cockpit to Europe’s Tiguan, with a large tablet touchscreen and configurable menu bars supporting both Apple CarPlay and Android Auto.

We know that the 2025 Tiguan / Tayron will be based on the MQB evo platform, but some questions remain. It’s expected that European buyers will be offered a similar lineup of powertrains as the smaller Tiguan, which includes two PHEVs, diesels, and 1.5-liter turbocharged mild-hybrid gasoline engines, but that has not yet been confirmed. Our intelligence suggests that the North American 2025 Tiguan will feature a 2.0-liter turbocharged, four-cylinder engine equipped with 48-volt hybrid assistance and a mandatory seven-speed dual-clutch transmission in both front-wheel and all-wheel drive variants. They could also be the first North American Tiguans to be offered with a plug-in hybrid powertrain. Given their recent popularity, it would seem sensible to offer them.

It’s not yet clear when VW will unveil the new 2025 Tiguan and Tayron twins, but a company spokesperson has informed us that we should expect them to go on sale in America as 2025 model year vehicles, implying that we should see a debut within this year. As for pricing, the current Tiguan starts from US$ 28,880, so don’t expect anything less than that, with higher trim levels exceeding the US$ 40,000 mark.