ZINORO CONCEPT NEXT
BMW-Brilliance unveiled
the Zinoro Concept Next at the 2015 Shanghai motor show. The EV concept is
obviously based on a BMW X3, and will give rise to the second production model
bearing the Zinoro logo. Zinoro is an EV brand launched by the joint venture of
BMW-Brilliance for the Chinese market only.
ZINORO understands
that, where there is balance, there is harmony. This principle finds its most
sublime expression in traditional Chinese landscaping and painting, and has
informed aesthetic considerations throughout Chinese cultural history. In the
same spirit, the design of ZINORO Concept Next balances complementary elements
to achieve a visually harmonious impression from any point of view. From this
visual interplay between points and counterpoints, an unmistakable inner
strength emerges. The result is a vehicle with a remarkable sense of stability
and poise, and an underlying harmony that gladdens the eye.
