Chevy
2015 SEMA Red Line Concepts
Chevrolet
will roll out a barrage of concepts at this year’s SEMA show to highlight a
range of new accessories the automaker plans to offer. The aftermarket
continues to see growth, with SEMA organizers stating that spending on
automotive specialty equipment parts and accessories topped US$ 36 billion last
year—up 8 percent on the previous year and representing the fifth-straight year
of growth.
Understandably,
the major automakers are keen to tap some of that growth and in recent years
we’ve seen them offer more and more official accessories to lure buyers away
from spending their extra cash at aftermarket and tuning shops.
Grouped
under the Red Line Series heading, Chevy’s new series of concepts feature
accessories that blend equal parts style and functionality. They include items
as simple as a blacked-out bowtie badges right up to suspension lowering kits
and uprated wheel and tire packages.
The
star of the show is the all-new 2016 Chevrolet Camaro. Its Red Line Series
concept sports satin graphite mirror caps and window moldings, body graphics,
blacked-out badges and 20-inch wheels with red accents. While most of these
upgrades are still in the concept phase, some production ready accessories
fitted to the car include a suspension lowering kit, uprated brakes, high-flow
AIR intake, black bowtie badge and red grille accents.
Other
vehicles getting the Red Line Series treatment include the Colorado, Malibu,
Silverado 1500, Spark and Trax. Chevrolet says the accessories that are
production-bound will be available to order on 2016 model year vehicles.