2017 Toyota New Prius


Known as the Prius Prime, the automobile is part of the Japanese car maker’s goal to bring more emotion and livelier designs to its line-up.

Measuring 4,645 mm in length, 1,76 0mm in width and 1,470 mm in height, the new Prius is longer, wider and lower than its predecessor, the model’s elongated overhangs and front fascia – governed by thin, ultra-compact four-LED (adaptive) headlamp units – give it a unique, distinctive look.


One of the reasons the Prius looks like it does its due to its aerodynamic sculpted body. Every awkward crease and line is there to reduce fuel consumption, playing an important role in the vehicle’s 0.25 drag coefficient.

Toyota also aims to reduce its fleet’s CO2 emissions by 90 per cent by 2050, and the new Prius represents an important step in that direction. The automobile features sophisticated technology breakthroughs, including a Dual Motor EV drive, a battery warning system, an EV range-extending solar roof, and gas injection heat pump automatic air conditioning.


It also has twice the range of the previous Prius, thanks to a new 145-litre, 8.8kW/h battery that weighs 120 kg. The EV power has been increased by 83 per cent, thanks to the development of a Dual Motor Drive System that uses both the electric motor and the generator to boost the model’s driving power to 68kW.

Paired to the familiar 1.8-liter Atkinson-cycle four-cylinder gasoline engine, the rig targets an average fuel consumption of 1 lt/100 km (282.5 mpg UK/ 235.23 mpg US) and 22 g/km of CO2 emissions– according to Toyota.