Korean automobiles keep getting more and more
luxurious, but they're no match for Rolls Royce. So with some of the world's
biggest companies based there, Rolls-Royce sold a third more of its high-end
vehicles in South Korea last year than it did before. And now it's unveiled a
pair of bespoke creations specifically for the Asian country, each representing
one of Korea's largest cities.
The Ghost Seoul Edition pays tribute to the capital
with a color palette drawn from the national flag. The Andalusian White
bodywork is offset by red and blue coachlines and wheel accents, accompanied by
the silhouette of the landmark Namsan Seoul Tower. The theme continues inside
with white, red, and blue accents standing out from the black leather and piano
black veneer dashboard and rear picnic tables.
The Wraith fastback draws its
inspiration from the coastal city of Busan, with Royal Blue paint, pink
coachline, and an illuminated Spirit of Ecstasy hood ornament. The grey leather
interior is similarly accented in blue and pink, and like the Seoul Ghost
features the marque's signature Starlight Headliner, Bespoke Audio system,
Double-R headrest embroidery.
The special pair were unveiled at the British
embassy in Seoul and will be available to order from at the Rolls-Royce Studio
in Incheon – the first of its kind to open outside of the marque's home base at
Goodwood in the UK.