The Dodge Challenger and Ford Mustang have been
outselling the Chevrolet Camaro for the past couple of months and it appears
executives at the bowtie brand have taken notice.
Speaking with Automotive News at the unveiling the
Camaro ZL1 race car, GM's Executive Vice President of Global Product
Development revealed the company is considering adjusting the Camaro's price
points.
There's no word on when the changes could be enacted
but the arrival of the 2018 Ford Mustang will likely put additional pressure on
Camaro sales.
The 2018 Mustang starts at US$ 25,585 and comes
equipped with a turbocharged 2.3-liter EcoBoost four-cylinder engine that
develops 310 hp and 474 Nm of torque. For comparison, the
2018 Camaro is priced from US$ 25,905 and has a turbocharged 2.0-liter engine
developing just 275 hp and 400 Nm of torque.
The pricing gap is even worse on V8 models as the
entry-level Camaro SS retails for US$ 37,000 and has a 6.2-liter V8 developing 455
hp and 616 Nm of torque. Meanwhile, the Mustang GT will
begin at US$ 35,095 and feature an upgraded 5.0-liter V8 which is good for 460 hp and 568 Nm)of torque.
