Ford has disclosed the official pricing details of
the Fiesta Active, a rugged version of the 7th-generation supermini. Available
in three grades, dubbed Active 1, Active B&O and Active X, it joins the Ka+
Active locally and has a starting price of £ 17,790 (US$ 24,799).
All versions of the car include the plastic cladding
all around, increased ride height, tweaked suspension, ‘Active’ badging and
other styling cues, 17-inch alloy wheels and front fog lamps. The extra kit
makes it £ 4,100 (US$ 5,715) more expensive than the entry-level Fiesta.
Drivers can choose from three different modes: Eco,
Normal and Slippery, while its grip is enhanced furthermore by the adoption of
ESP with Hill Start Assist. Ford says that on-road safety is boosted with the
addition of dusk-sensing headlamps and a tire pressure monitoring system.
The Fiesta Active B&O stands out with the black
roof with black roof rails, heated and electrically operated side mirrors,
premium audio system, yellow color theme, illuminated cup holders, front
armrest, 4.2-inch TFT instrument cluster with traffic sign recognition and
others. This version of the B-segment hatchback can be had from £ 19,190
(US$ 26,751).
Adding more equipment leads you to the Fiesta Active
X, which has a starting price of £ 20,290 (US$ 28,284). It’s fitted with heated
front seats, an 8-inch touchscreen with DAB radio, reversing camera with rear
parking sensors, door mirrors with puddle lights and different color schemes.
Powering the Ford Fiesta Active is the 1.0-liter
EcoBoost petrol engine. It’s offered in four different outputs – 85 PS,
100 PS, 125 PS and 140 PS, all versions working together
with a new six-speed manual gearbox.