Ford has disclosed the official pricing details of the Fiesta Active, a rugged version of the 7th-generation supermini. Available in three grades, dubbed Active 1, Active B&O and Active X, it joins the Ka+ Active locally and has a starting price of £ 17,790 (US$ 24,799).

All versions of the car include the plastic cladding all around, increased ride height, tweaked suspension, ‘Active’ badging and other styling cues, 17-inch alloy wheels and front fog lamps. The extra kit makes it £ 4,100 (US$ 5,715) more expensive than the entry-level Fiesta.


Drivers can choose from three different modes: Eco, Normal and Slippery, while its grip is enhanced furthermore by the adoption of ESP with Hill Start Assist. Ford says that on-road safety is boosted with the addition of dusk-sensing headlamps and a tire pressure monitoring system.

The Fiesta Active B&O stands out with the black roof with black roof rails, heated and electrically operated side mirrors, premium audio system, yellow color theme, illuminated cup holders, front armrest, 4.2-inch TFT instrument cluster with traffic sign recognition and others. This version of the B-segment hatchback can be had from £ 19,190 (US$ 26,751).


Adding more equipment leads you to the Fiesta Active X, which has a starting price of £ 20,290 (US$ 28,284). It’s fitted with heated front seats, an 8-inch touchscreen with DAB radio, reversing camera with rear parking sensors, door mirrors with puddle lights and different color schemes.

Powering the Ford Fiesta Active is the 1.0-liter EcoBoost petrol engine. It’s offered in four different outputs – 85 PS, 100 PS, 125 PS and 140 PS, all versions working together with a new six-speed manual gearbox.