The third generation Mazda3 is currently five years old, so naturally, the automaker is prepping its replacement, which will face some stiff competition in the compact segment.

It shouldn’t have any problems in attracting new buyers if it looks anything like the Kai Concept. Presented at the Tokyo Motor Show last year, the sexy study is now touching European soil for the first time in Geneva.


It remains unchanged since its debut in Japan, and that’s a good thing, because it has a striking presence with a clean exterior, and it’s simply gorgeous from any angle. We have to hand it to the Mazda designers, because they have created something truly interesting here. Now, if only it would remain the same when it hits production, but well, we all know it most likely won’t.

Compared to the current Mazda3, the Kai Concept has a slightly longer wheelbase. Thus, legroom for the rear passengers should be improved, and those inside will get to appreciate the brand’s latest and greatest technologies.


We don’t know when the new Mazda3 will arrive, but just like its predecessor, it will be offered in two body styles: hatchback and sedan. The two will share everything, up to the C-pillar, including a new generation of SkyActiv engines.