Geely was announced the initial details of its new B-segment Modular Architecture (BMA), its first modular platform designed completely in-house. At the time, the company said that its upcoming small crossover, codenamed SX11, will be the first model built on the BMA platform, but it has now revealed photos of a new sedan that will beat it to market, going on sale in the third quarter of the year.

Despite being based on a B-segment platform, the Bin Rui is a C-segment model that slots just under the Emgrand GL, if past information from CarNewsChina is accurate. According to the website, the new four-door measures 4,680 mm long, 1,785 mm wide, 1,460 mm tall, making it 45 mm shorter, 17 mm narrower and 18 mm lower than its sibling. Its 2,670 mm wheelbase is also 30 mm shorter.


CarNewsChina also reported that the Bin Rui will have two turbo petrol engines, confusingly with similar power outputs but different torque figures. The 1.0 litre direct-injected three-cylinder produces 134 hp and 180 Nm of torque, while the 1.4 litre MPI four-pot churns out less power (131 hp) but more torque (215 Nm).

Looking like a shrunken-down version of the Bo Rui flagship, the Bin Rui features a sleek fastback design and a familiar front fascia consisting of sweptback headlights and Geely’s signature “expanding cosmos” grille. There’s also a prominent front fender bulge, another of the brand’s design cues.