BMW’s subsidiary Designworks, together with The
North Face, has unveiled a new camper concept and virtual reality experience at
this year’s Consumer Electronics Show in Las Vegas. The camper concept is said to be
lightweight, featuring a new fabric innovation from The North Face, dubbed
Futurelight – it uses Nanospinning technology to create what is said to be the
world’s most advanced, breathable, waterproof material.
Inspiration for the Futurelight camper’s design
actually came from the 2008 BMW GINA Light Visionary Model, which like the
camper, featured a fabric outer shell, comprised of a flexible material.
Meanwhile, the revolutionary Nanospinning process has, for the first time,
allowed designers to add air permeability into the membrane of this fabric.
This process creates nano-sized holes, which allow
for greater porosity while still remaining waterproof. CES visitors can check out the
Futurelight Camper by invite-only, between January 7th and January 11th. As for
the technology itself, it will become available to consumers in The North Face
Fall 2019 product line, featured across the brand’s top performance
collections.