Honda Malaysia has announced a new colour option –
Passion Red Pearl – for the Jazz, City and CR-V. The hue first made its
appearance on the facelifted HR-V in its RS variant form, and has also been
applied on the BR-V Special Edition and Jazz Mugen concept.
If you’re wondering which colour is shown the door
to accomodate the new one, it is Carnival Red for the Jazz, Dark Ruby Red Pearl
for the City, and Obsidian Blue Pearl for the CR-V. According to the company,
Passion Red Pearl has proven to be quite popular among HR-V customers, with 30%
of sales being in said colour.
Beyond the new colour introduction, Honda Malaysia
also revealed details about its sales performance between January and April
2019. During that period, the company delivered 28,000 units, allowing it to
maintain its position as the number one car brand in the non-national segment.
Based on its internal data, Honda Malaysia commands
a 15% market share, and is currently in second place when it comes to overall
total industry volume (TIV). The result is rather impressive given the fact
that pricing for the Civic was not available for the first few months of the
year, which limited deliveries (pricing is now back). As for other models, the
City accounted for 34% of Honda’s overall sales during the period, while the
Jazz and CR-V recorded 12% and 15% respectively.
