Rolls Royce revealed its latest bespoke Cullinan at Pebble Beach, where it was delivered to car collector Michael Fux. The new “Cullinan in Fux Orange” is the collector’s twelfth special commission for the British automaker and the tenth time Rolls Royce developed and reserved a color carrying his name. The bespoke Rolls Royce SUV was unveiled by the company’s CEO Torsten Müller-Ötvös at the Quail.

Fux asked Rolls Royce’s designers to match the exterior color of his new Cullinan to a specific vibrant orange ladies wrap he found in South Florida. The company’s teams managed to do exactly that, after working on the project for nearly a year. The bespoke Fux Orange paint features more than seven layers of finish that was polished by hand for multiple hours.


The exterior is completed with black alloy wheels that feature pinstripe centers in matching ‘Fux Orange’ while the cabin is decked in hand-crafted Arctic White leather with orange stitching. The leather extends to the carpets, steering wheel and box grain fascia while the necessary contrast is provided by the orange fascia veneer.

The Rolls Royce Cullinan is powered by a twin-turbo 6.75-liter V12 engine kicking out 563 hp and 850 Nm of torque. The company also introduced the new Ghost Zenith Collection and the Pastel Collection at Pebble Beach this year, showcasing the infinite ways you can customize its cars.