The past decade has seen Rolls launch a host of successful new models such as the latest-generation Phantom and the smaller Ghost and Wraith. The British marque has also dared enter the realm of SUVs with the Cullinan, and this rendering from Rain Prisk imagines what a Cullinan-based pickup truck could look like.

The pickup appears to have similar portions to the Rivian R1T, and to us, is a little more pleasing to the eye than the actual SUV. There is a spacious bed, an attractive spoiler stretching off the roof, suicide rear doors, and taillights lifted straight from the SUV. Adding to the vehicle’s appeal is an off-road-focused wheel and tire combo as well as a generous suspension lift kit.

Sure, a few extremely wealthy people who need a large utilitarian vehicle to care for their expansive properties could probably put a Rolls pickup to good use, but that’s about it. Launching an SUV is one thing – and it did cause quite a stir among Rolls’ loyal customers. A pickup, though? Probably when hell freezes over; or not even then.