Pininfarina has dropped a pair of teaser images providing the world with a glimpse of its Pura Vision, a concept that previews the Italian marque’s first SUV. The vehicle, recently revealed to a select group of reporters at Pininfarina’s headquarters near Turin, Italy, will be positioned as a four- or five-seat SUV that offers performance to rival the Lamborghini Urus as well as looks and practicality to match the Porsche Panamera Sport Turismo.

Little of the Pininfarina Pura Vision is visible in these teaser shots but we are provided with a glimpse of the extremely sleek shape of the SUV, including its low-slung, Shooting Brake-style roof. Autoblog, who were among those to view the vehicle, claims it features suicide rear doors, 26-inch wheels, lacks a traditional front grille and has “extremely muscular haunches.” The Pura Vision is also said to sport a glass roof.


Like the Pininfarina Battista hypercar, the Pura Vision will be all-electric and feature a battery pack and four electric motors to combine to produce 1,000 hp, allowing the SUV to hit 96 km/h in less than 3 seconds and a top speed exceeding 290 km/h, all while allowing for 550 km of range. Stopping power will be provided by carbon ceramic brakes.

Inside, it is reported the SUV concept takes inspiration from Italy’s finest yachts and customers will have the option of floors finished in unvarnished wood. Automobili Pininfarina head of design Luca Borgogno told Autoblog the production model will feature smaller 24-inch wheels and have traditional rear doors as opposed to the suicide doors of the concept. At least three other Pininfarina models will use the same platform as the Pura Vision. These are expected to be a smaller SUV, a grand-touring coupe, and a two-door convertible.