Morgan still managed to build a few of its last ladder-chassis based Plus 4 70th Anniversary Edition models at the Pickersleigh Road plant. The new limited edition cars will be built alongside the all-new, BMW-powered Plus Four model, and all 20 of them have already been allocated to customers who paid the £ 60,995 (US$ 73,000) asking price. Each of the anniversary models will be individually numbered, featuring a custom plaque. Other novelties include the Platinum Metallic paint, embroidered headrests and more.

The Plus 4 70th Anniversary Edition will be the last Morgan to be built on the carmaker’s traditional steel frame chassis, a version which has been in production since the Morgan 4-4 was first introduced back in 1936. The Plus 4 nameplate however made its debut in 1950.


The company’s in-house design team also gave these anniversary models satin dark grey wire wheels, a motorsport-inspired front valance, exterior black pack, plus exclusive leather for the interior. The latter houses a veneer dashboard, dark grey box weave carpets, footwell lighting, heated ‘Performance’ seats, a satin black Mota-Lita steering wheel, leather-trimmed steering cowl and door handles, a mohair hood cover and sidescreen storage bags.

As for what it can do on the road, the engine has been re-mapped by Aero Racing, boosting output from 154 HP to 180 HP, thus taking the car’s 0-100 km/h time down to less than seven seconds. Other performance improvements include the Aero Racing sports exhaust, finished with a ceramic-black tailpipe.