Geely’s latest product is a massive three-row SUV called the Haoyue, and it rivals the Hyundai Santa Fe, Mazda CX-8, and even the Toyota Land Cruiser Prado. Besides being sold in China, the Haoyue will be sold in markets such as Europe, but the rumour mill suggests that Geely’s flagship SUV (also its largest) will be sold in ASEAN countries as well. Such prospects invite great curiosity and anticipation, so Theophilus Chin quickly got to work and gave us an impression of what the SUV will look like as a Proton.

The renderings are pretty convincing, featuring Proton’s infinite weave grille, as well as the latest roundel on the grille and wheel caps. At the back, the tailgate gets the Proton script positioned below the chrome trim – on the Haoyue, the Geely script is pressed into the chrome piece itself. Aside from the new red paint, everything else remains as per the actual SUV. For features, it gets LED headlights with L-shaped LED DRLs (matrix LEDs with swivelling function are optional), LED fog lamps, 18-inch alloys, LED tail lights, roof rails, and a huge panoramic glass roof.


Moving inside, the spacious SUV follows Honda’s “man maximum, machine minimum” philosophy, offering up to 2,370 litres of cargo space (seats folded down) for customers who opt for the five-seater version. The seven-seater model is pretty cavernous as well, with 2,050 litres of space when the second and third row seats are stowed. There’s also a tablet-sized touchscreen head unit, four-zone climate control, and second row air vents. 

The Haoyue has turbocharged engines. Base models are powered by a 1.5 litre three-cylinder petrol, delivering 174 hp and 255 Nm of torque, while the larger 1.8 litre four-potter churns 181 hp and 300 Nm of torque. A seven-speed dual-clutch automatic will be offered for most variant.