In light of the ongoing Covid-19 pandemic,
Tata Motors has taken yet another step in ensuring customer safety. The
homegrown automobile manufacturer has introduced a new service called the
‘Nexon EV 3D Commerce’ to provide an immersive virtual experience of the
electric SUV on its official website.
Tata Motors launched the new Nexon EV 3D
Commerce on the occasion of World EV Day (9 September). Powered by Eccentric
Engine’s One 3D platform, it is a first-of-its-kind service providing customers
with a detailed and holistic purchase experience that saves time and effort.
The Nexon EV 3D Commerce is a 360-degree
virtual experience which allows customers to explore the colours, variants,
features, and accessories of the Nexon EV in great detail. This will be the
first automotive E-Commerce service with 3D at its core. The Nexon EV 3D
Commerce will include all of the available accessories that customers can
explore and also book their personalised vehicles online.
The Tata Nexon EV was launched earlier
this year and soon became one of the highest-selling electric 4-wheelers in the
country. Its demand is on the rise, so much so that Tata Motors rolled out the
1000th Nexon EV from its manufacturing facility in Pune last month.
