Hyundai is looking to establish itself as a major player in Europe as far as electric mobility is concerned, and its new Ioniq EV brand should do the trick. The Korean carmaker will kick things off in the region with three new fully-electric models, all of which will reportedly go on sale within the next four years. First in line will be the Ioniq 5, a mid-size crossover based on the Concept 45.
The Ioniq 5 will debut in Europe in the
middle of next year, followed in 2022 by the Ioniq 6 sedan and the Ioniq 7
large SUV in 2024. All three models will sit on the carmaker’s new electric
Global Modular Platform (e-GMP).
Cole based his prediction on an estimate
that Hyundai will sell roughly 60,000 zero-emissions vehicles this year, at
which point it would rank as one of the biggest players in Europe’s EV sector.
Hyundai decided to turn Ioniq into a stand-alone brand “in response to
fast-growing market demand,” as well as to accelerate the carmaker’s push of
leading the global EV market, which is a pretty massive goal.
Together with its sister brands Kia and
Genesis, Hyundai aims to sell a combined 1 million battery-electric vehicles by
2025, which they believe will give them 10% of the global EV market.
