Porsche has announced an expansion of the programs that allow its customers to create the car of their dreams. For starters, the automaker has revived its Sonderwunsch (German for ‘special wish’) program from the late 1970s. This program will make it possible for customers to design one-off cars in the future that are co-created by the customer and Porsche itself.
The program will be divided into the areas
of Factory Commissioning for individual customer color and material wishes
while also including the Factory Re-Commissioning and Factory One-Off areas.
In addition to Sonderwunsch, Porsche has
announced the expansion of the Exclusive Manufaktur program, confirming that
“significantly more” options will be available in the future, including
exterior wrap options, individual starting numbers, prints on the floor mats,
illuminated door entry guards, and logo projectors in the doors.
Porsche is also expanding the Tequipment
program that will see new performance chassis offered for 996-generation 911s
and the 959. Porsche will also offer a host of off-road-focused parts to
Cayenne owners.