Toyota’s brand new model, the Crown Signia is here to replace the Venza. The new model goes on sale with a single powertrain option, starting from US$ 44,985 when it arrives at dealerships. The 2025 Toyota Crown Signia is the first new branch of the Crown lineup in America. It’s a very unique shape. And it’s a jack of all trades but a master of none as we found out while testing it. The starting MSRP of the new Crown Signia is US$ 44,985, including a US$ 1,395 processing and handling fee. That’s for the base XLE trim level, which features leather upholstery, a 12.3-inch infotainment system, and a height-adjustable hands-free power liftgate.
Those who prefer a bit more luxury can opt for the only other trim, the Limited. It gets 21-inch seven-spoke wheels, LED headlights, a fixed-glass panoramic roof, an 11-speaker JBL sound system, a digital rearview mirror, and rain-sensing windshield wipers. It starts at US$ 49,385. Again, that includes the processing and handling fees.
Those who go for the Limited also have the option of adding the US$ 1,865 technology package. It includes power-folding mirrors, front and rear parking assist, lane-change assist, traffic jam assist, and a panoramic view monitor feature. Interestingly, Toyota only offers two colors for free, Storm Cloud and Black. Those who want Bronze Age, Oxygen White, or Finish Line Red will need to fork up an extra US$ 425.
Notably, all Crown Signia models come with
the same hybrid 2.5-liter powertrain with 240 horsepower, AWD, and a CVT
automatic transmission. For the vast majority of Crown Signia’s target
audience, it’ll be more than satisfying, especially when combined with a fuel
economy of up to 38 mpg combined.
