For 2013, the Fiat 500 and 500c by Gucci Edition models now offer a new Nero (black) monotone interior environment that complements Gucci Nero or contrasts Gucci Bianco (white) eye-catching glossy pearl-glass exterior paint and Gloss Nero lighting bezels. The new Nero interior space is stylish yet functional, down to every last detail: chic embroidery, exclusive materials, bright (with Gucci Nero) and satin (with Gucci Bianco) chrome accents, the velvety varnish on the instrument panel and seats wrapped in Poltrona Frau leather with signature "Guccissima" print. Premium Nero leather accents are also found on the interior door panels and on the hand-stitched leather-wrapped steering wheel.

For customers who prefer a two-tone environment, the 2013 Fiat 500 and 500c by Gucci Edition models reintroduce the original two interior color schemes. Tied to the Gucci Nero exterior color is an interior detailed with Bianco/Nero seating and accents, while the Gucci Bianco exterior color features the reciprocal Nero/Bianco theme.


The 2013 Fiat 500 and 500c by Gucci Edition models feature several exclusive design elements that highlight the Cinquecento’s iconic style. A signature Gucci Verde/Rosso/Verde (green/red/green) web stripe runs along the entire bodyside perimeter on the Fiat 500 by Gucci, or across the length of the power-retractable cloth top on the Fiat 500c by Gucci model. Chrome cursive "Gucci" signatures complete the door frames and hatchback, complementing the bright (Gucci Nero) or satin (Gucci Bianco) chrome-accented exterior mirrors, door handles and hood spear. Adding to the vehicle’s sculpted fenders are uniquely designed, retro-inspired 15-inch aluminum wheels color-keyed to the Gucci Nero or Gucci Bianco exterior paint. For even more sophistication, the wheel design includes center caps with interlocking "GG" hubcaps and brake pads lacquered in signature Gucci Verde (green).

The 2013 Fiat 500 by Gucci Edition has a starting U.S. Manufacturer’s Suggested Retail Price (MSRP) of US$ 23,750, while the 2013 Fiat 500c by Gucci Edition model starts at US$ 27,750 (both models do not include $800 destination). The new Gucci Edition models arrive in spring of 2013 and will be offered for a limited time only.