There’s a reason why Rolls-Royce is rolling out all
these special edition models in China. The market is fast becoming the largest
one for luxury automakers and what better way to stake a significant chunk of
it than to entice customers with vehicles no other country in the world will
carry.
Rolls-Royce seems to think so, and that’s why its
been busy the past couple of months launching special-edition Ghost models,
including its latest creation, the Ghost Cantor Glory Edition.
Recently introduced at Auto Guangzhou, the Ghost
Cantor Glory Edition pays homage to Guangzhou with a number of design elements
attributed to the south Chinese city, including drawing inspiration from the
iconic Canton Tower, while also adding touches of Guangzhou, no more distinct
than the addition of the city’s Five Rams emblem in the coachline, veneer
panels, headrests and dashboard.
A two-tone color scheme also points to the
uniqueness of the Ghost Cantor Glory Edition with RR opting to use a Madeira
Red for a glorious regal history and Cassiopeia Silver or Carrera White for the
bright and modern present. The contrasting colors offer a touch of balance
between the colors of the night sky with the metallic body of the
aforementioned Canton Tower.
The finer details, including customer options to
give this special-edition ride more distinct styling, can be accomplished
through its Bespoke Atelier program, which is coming to China for the first
time, and offering a range of customization options for all those deep-pocketed
Chinese buyers.
