Firefox Bikes has launched an all-new range of ‘Gravel’ bicycles. Designed for the adventure seekers who look for speed, efficiency, and comfort over a variety of trails, to explorers who love back roads and getting off the beaten track, the newly launched series comprises two models - Pirate 3.0 and Pirate 4.0. The price of the Gravel range starts from INR 37,900 onwards. These bikes are available in exciting graphics and body colors and can be purchased through the dealer network as well as the brand’s website.
The Firefox Bikes Gravel range is designed
for the widest range of uses. One can choose between comfortable straight
handlebars or drop handlebars. Designed to be lightweight and fast, the bikes
can cater to all-terrain riders. Both the models - Pirate 3.0 and Pirate 4.0
offer more durability than a standard road bike and faster performance than a
mountain bike, making them a perfect choice for an avid cyclist.
Firefox Bikes operate in the premium
range. The product is focused on performance, durability, and safety. Firefox
Omni channel business model combines D2C (direct-to-consumer) innovations and a
countrywide offline network. Every online purchase is mapped to a dealer
offline through a customized enterprise resource planning (ERP) system.
Currently, Firefox is present in India with a retail network of over 500+
stores.
