It’s not a motor show in the traditional sense, but car manufacturers, especially premium and luxury ones, are increasingly flocking to the Pebble Beach Concours d’Elegance in Monterey, California.

A perfect example is this McLaren 720S, which was crafted by the bespoke division of McLaren Special Operations (MSO) to the specification of entrepreneur and philanthropist, Michael Fux. McLaren CEO Mike Flewitt presented the car to the self-proclaimed “car freak” in Monterey, ahead of it being displayed on the ‘Concept Lawn’ on Concours Sunday.


The unmissable exterior colour immediately identifies the car as being designed to order, a service to all McLaren customers through MSO. Named ‘Fux Fuchsia’, the wild colour was created for Fux by Rolls-Royce and subsequently redeveloped by MSO. The man himself will retain exclusive rights to its use on any other McLaren vehicle.

The distinctive hue also features as a detail on the wheels, contrasting with the platinum finish of the alloy. Inside, door appliques, a pinstripe on the steering wheel and even the rear-view mirror are all in body colour, providing highlights of fuchsia in a cabin that is otherwise fully covered in MSO white leather with white stitching. The floor mats are from white Alcantara.


In addition to the bespoke elements of the 720S, the exhaust and window surrounds are in stealth grey finish and carbon fibre components from the MSO Defined range have also been specified. These can be ordered on any McLaren, of any colour.

A good addition to Fux’s 12C in McLaren Orange, 12C Spider in bespoke purple and P1 in bespoke green, then.