We've seen
Garage Italia Customs personalize all manner of vehicles – but none quite as
frequently as the Fiat 500. This latest is the Fiat 500C Missoni edition,
decked out inside and out in the signature multicolored stripe motif of the
Italian fashion brand in honor of its head Angela Missoni.
The special one-off was crafted by the Garage under
Angela's direction and donated to the American Foundation for AIDS research.
amfAR auctioned it off at its recent gala in Milan, where it raised € 50,000
(about US$ 60k) for the foundation's activities.
Two years ago, Garage Italia similarly donated a
Fiat 500 for the amfAR gala, where it was presented in white as a blank canvas
for the winning bidder to have customized by the studio. The customization
studio is headed by Lapo Elkann, who was instrumental in the launch of the
Gucci and Diesel editions of the same retro hatchback.