Hyundai's first tuner concept for this year's SEMA show is the Rockstar Energy Moab Extreme Off-roader Santa Fe Sport Concept. Built to withstand some of the world's most challenging off-road conditions, this concept was designed specifically to be able to tackle a certain region in Utah.

A whole bunch of exterior and interior modifications were made to ensure this SUV wouldn't need to run away from a tough challenge off-road. The Rockstar team added a 6-piston front and 4-piston rear brake kit, coil-over suspension and 2.5" Internal Bypass shocks with reservoirs, 17" Machete off-road bead-lock wheels with 35x12.50R17 Baja MTZ off-road tires, OEM upgraded headlights and taillights, custom intercooler, downpipe, Rockstar Energy Catch Can, Coolant Overflow Reservoir and some Yukon Gear and Axle accessories.

Furthermore, there's a Kicker audio system, a custom leather interior, custom skid plates and bumpers with a Warn winch and Factor 55 link, custom roof rack with Bulldog LED lights, a MagnaFlow exhaust, a Nitrous Express wet system, bedliner protection, thermal heat protection, magic mounts, Bluetooth speakers, lifestyle accessories, Bantam 12V source, Cascadia tents and a portable tank for refilling tires on the trail. The 2017 SEMA show takes place Oct 31 - Nov 3rd, 2017.