Existing only in the virtual world, the Time Attack concept was conceived and created entirely in-house by GM Holden as a tribute to the company’s first win at Bathurst in 1968.

While it’s a bit disappointing that the concept is only a digital creation, Holden says the car was designed for maximum performance. It is envisioned to use four electric motors that each produce 335 hp. This would give the all-wheel drive racer a maximum output of 1341 hp and 3240 Nm of torque.


Given these massive numbers, Holden says the car would be able to accelerate from 0-100 km/h in 1.25 seconds before hitting a top speed of 480 km/h. The company also estimates the concept would be able to lap Mount Panorama in approximately 1:29.30.

As part of the performance focus, the car is envisioned to ride on a carbon composite chassis which uses a cellulose honeycomb structure. The model also features carbon fiber and titanium suspension components as well as a carbon Kevlar composite body.


Despite being a digital creation, Holden says the car was developed with the assistance of their engineering team. They validated the design using a “digitally-printed 3D model.”

While it seems odd that Holden decided to create a digital concept, design director Richard Ferlazzo said “The cessation of motor shows in Australia left a hole in our automotive culture in some ways and we lost a forum to showcase our passion and creativity to the Australian public with physical concept cars.” Using digital concepts, like the Time Attack, is one way the company can still deliver “uniquely Holden concepts.”