Aston Martin has embraced crossovers and hypercars,
and now the company has revealed plans for a range of limited edition
motorcycles. Details are limited, but Aston Martin is partnering with Brough
Superior to build a motorcycle that offers the “perfect balance between
performance and design.”
Little is known about the project, but the companies
said the first motorcycle is a result of the “combined vision of Aston Martin
Executive Vice President and Chief Creative Officer Marek Reichman and Brough
Superior CEO Thierry Henriette, who are both motorcycle enthusiasts.”
The teaser sketch isn’t very revealing, but it
suggests the bike will be a stylish, high-performance model with a slender tank
and a single seat. The companies also hinted it could use innovative
engineering solutions as well as the “finest materials.” The model will be unveiled at the
EICMA show on November 5th and it will be badged as an Aston Martin as the
company said their iconic wings will “appear on a motorcycle for the first
time.”
There’s no word on why Aston Martin decided to enter
the motorcycle market, but Reichman said “The opportunity to collaborate with
Brough Superior has given us the chance to bring our own unique views on how
beauty and engineering can combine to create a highly emotive piece of vehicle
design.”
His sentiments were echoed by Henriette who stated
“Aston Martin and Brough Superior are two luxury automotive manufacturers
sharing the same passion for exclusive design and performance, the idea of
developing a motorcycle in a frame of a close partnership came naturally.”
There’s no word on pricing, but the motorcycle could
become Aston Martin’s most affordable model. It should also be a lot more
interesting than the Cygnet which was little more than a rebadged Toyota iQ.