Fiat has unveiled the redesigned Strada
pickup, ahead of its launch in Brazil later this year. Billed as the world’s
first compact pickup with four doors and seating for five, the Strada looks far
more substantial than its predecessor as it adopts a more rugged and truck-like
design.
Some of the biggest changes occur up front
as the model has a more prominent grille with large “FIAT” lettering. It’s
surrounded by LED headlights and a new bumper with a honeycomb air mesh air
intake. Designers also installed front fender vents and plastic body cladding.
Other highlights include a deep cargo bed and wraparound taillights.
Fiat didn’t go into too many specifics,
but confirmed the Strada has a 24° approach angle and a ride height of 208 mm. The single cabin version also has the largest cargo volume in
its segment as it holds 1,354 liters of luggage. The crew cab
variant is slightly less cargo friendly as it has a capacity of 844 liters.
The styling updates continue in the cabin
as there’s a new leather-wrapped steering wheel with gloss black trim. It
resides in front of a modern instrument cluster which has a small digital
display. To the right, there’s a 7-inch Uconnect infotainment system with Android
Auto and Apple CarPlay compatibility. We can also see new switchgear, metallic
trim and distinctive upholstery.
According to Motor1, the Strada will be
offered with two different engines. The base unit is a 1.4-liter that produces
88 hp and 123 Nm of torque. Customers will also be
able to opt for a more powerful 1.3-liter unit with 109 hp and 139 Nm of torque. Regardless of which engine is selected, both will
reportedly be connected to a five-speed manual transmission.
