The first units of the all-new Puma will
start arriving in Australia later this month, but meanwhile, Ford has announced
the official pricing of its subcompact crossover. Offered in three versions,
base, ST-Line and ST-Line V, it will become available form AU$ 31,990, AU$ 33,990
and AU$ 36,990 (US$ 23,290 / US$ 24,746 / US$ 26,930). Those who test-drive the
vehicle in person in September and October will get a AU$ 500 (US$ 364) discount,
which increases to AU$ 1,000 (US$ 728) for existing Ford owners.
In order to celebrate the launch of the
car Down Under, Ford will offer a virtual test drive program for those
interested in finding out more about the 2021 Puma. Hosted together with its
dealership network, it’s dubbed the ‘Desk Drive’ and will include several Live
events via the official local Facebook page, which will allow participants to
take a walkaround and discover some of the features of the vehicle. The first
one will commence in late September, with full details and additional dates to
be announced on social media.
Ford has also launched the online
configurator for the Australian market, which allows customers to choose their
favorite color, with only White, Blue and Red being no-cost options. The
interior trim can be selected too, alongside several option packages, including
the Park Pack and Panorama Roof, which are AU$ 1,500 (US$ 1,092) and AU$ 2,000
(US$ 1,456) extras, respectively. All versions of the Puma are powered by the
1.0-liter petrol engine with 123 HP and 170 Nm of
torque that’s mated to a seven-speed automatic transmission.
The 2021 Puma will be joined by the new
Escape in Ford showrooms later this year.
